Be Well. Do Good Work. Keep In Touch
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Proof that Internet for Dummies Works!
Success is not measured by what you accomplish, but by the opposition you've encountered and the courage with which you have maintained the struggle against overwhelming odds.
This is just my own personal space. Nothing too grand. Just wanted a place where if you wanted to find out more about me you can.
I've tried to fill the site with things that matter to me and some stuff that may matter to you as you try and find out who I am. Suffice it to say the things that matter to me make me who I am, so I hope that after you've read everything here you get a basic understanding of who I am. If not and you want to know more, don't be shy. Just use the contact form and I will promptly get back in touch with you. I hope you enjoy your stay.
We all draw our inspiration from somewhere. I hope these nuggets help you as much as they help me.
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I have diverse musical tastes and what I listen to on any given day can change. This is just a smattering of what I am currently listening to
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To me, faith provides the hope and guidance I need as direction in this life. Here is a weekly look at one bible verse and what it means.
Read MoreWell, you wanted to know
I used to think that writing a cogent thought in 140 characters on twitter was hard. Writing about oneself in the confines of this web site has been more daunting.
I'm someone who is easy to get know, loves a good laugh and willing to work my butt off regardless of the task. I've got a great family and a very close knit group of friends and I am fiercely loyal to both. I am passionate about many things; the need for ad agencies to really understand the idea of integrated strategies, a really good single malt or English ale, the need for goal line technology in soccer, music, the bagpipes (oh yes!), my beloved Arsenal, the Phillies, and the Flyers, the need for common sense to return to our political dialogue and so much more.
Professionally speaking I am a seasoned advertising and marketing account management professional with more than 13 years experience working for both ad agencies and pharmaceutical companies. Exceptional talent for concept-to-execution campaign development, as well as for managing timelines and creative teams. My responsibilities include the creation of compelling, brand-enhancing messaging and integrated collateral. I've been called a very deliberate negotiator who is steadfastly brand-driven and loyal. I'm an innovative leader who excels at working with cross-functional teams while remaining a results-oriented self-starter. During my years in account management I've gained extensive experience working cross-functionally with C-level executives, marketing staff, and clientele. Considerable expertise in managing challenging co-promotions and planning launch strategies.
Michael is one of those account executives that you enjoy working with. He has an easy, empathetic manner and is quite disciplined and detail oriented. He cultivates a strong bond w/clients and is highly organized w/excellent time-management skills. A lot of our client relationships were smoother as a result of his qualities and manner. He understands creative and more importantly understands how and why it supports the client's strategy. He a true team player.
I am what you would call a “tradigitalist.” What is a “tradigitalist” you ask? Simply it's a person who understands the power of traditional advertising, but recognizes that digital media plays an increasingly critical role in the future of marketing. I am a digital champion who believes in the need to develop marketing strategies that are fully integrated and championed marketing integration wherever I have worked.
My professional experience is as diverse as my passions but for the last 6+ years I have been solely working in the pharmaceutical marketing space. During that time I've been fortunate enough to have been a member on teams that supported drugs like Plavix, Erbitux, Rapamune, as well as a variety of other launch products.
Mike is a strong account person with a keen nose for sniffing out new opportunities and identifying potential challenges before they arise. This foresight serves as a compass, allowing him to take decisive action with measurable outcomes. And with his diverse work experience, he brings a unique perspective to each task he engages in. Additionally, Mike is just a real pleasure to work with. He has many interests and can engage almost anyone in a conversation about almost any topic. A personality trait that has served him well in this client service based industry.
I put in as much energy to my every day life as I do to my work. I feel its important to make sure that there is an appropriate balance between my time at the office and my time at home. When I am not in the office you can find me exploring a variety of different ways of relaxing. I am the head coach of my oldest son's U8 soccer team. A task that allows to spend valuable time with my son and be a part of a sport that I am wildly fanatical about.
That fanaticism spills over into the team I support - Arsenal FC from London. It is maddening love that led me to create YouAreMyArsenal.com. What started out as a small project to provide some die hard fans a place to chat on line has turned into (I am proud to say) one of the preeminent blogs focused on the greatest football (proper football) sides in the world. Thanks to my readers and the support I have received I am now sought out to appear on a variety of podcasts as a guest. In other words I get a chance to chew the fat about something I love, which makes it oh so easy. I am really proud of the site and it has become such a labor of love that I can't see not doing it.
When not writing about football/soccer, I am coaching it. I believe in the game pure and simple and it has led to my coaching young kids to learn the game with the enthusiasm and passion that will hopefully drive them to love the game as much as I do. In addition to being a liscensed youth coach, I also am a member of the board of diectors for Warrington Soccer Club, where I run their in-house rec league. Additionally, I am proud to chair the marketing of their charity Soccer 4 Soldiers, a soccer tournament where all proceeds go to supporting Operation Homefront and the families of our active duty and veteran military.
I'm also trained singer and I love to sing. I have performed with a professional choir as well as local church choirs. I am also on a hiatus from playing in a competitive bag pipe band. You didn't know they had competitive pipe bands? You don't know what you are missing. I do and I can't wait to get back to picking up a snare and competing again.
I've tried to be as diverse as possible so I can enjoy many things and that includes my foray into understanding photoshop and programming. Years ago, I wanted to be able to converse with the creative teams and programmers I was working with so I asked if two nights a week after work if someone could teach me photoshop and how to code HTML. What started as a desire to learn to expand my professional tool kit has grown into a hobby that has lead to a lot of the creative you see in my portfolio and the design of this web site.
Integrated Marketing team lead supporting Global Diabetes brand who is responsible for overseeing the development and management of comprehensive integrated marketing campaigns. Responsible for managing all components of campaign development, implementation and measurement and ensuring that all communications efforts – from marketing, to visual, to social media (and everything in between)– are working together in harmony.
Direct a team to establish tactical alignment with stated goals and objectives. Actively lead and participate in regular update meetings and manage ongoing communication both internally and externally. Own deliverables that contribute strategic value beyond day-to-day campaign tactics such as; establish rapport and maintain long-term relationships with client champion and executives. Prioritize and set expectations on key deliverables, as well as support business development as a situation and brand expert.
Coordinated activities of cross-functional team members to see that they work together, deliver the best possible product, and efficiently contribute to the client’s business. Personally involved in ensuring sound planning, good service, and a solid client/agency relationship. Organized and participated in annual review and pre-planning sessions internally and/or with the client. Analyze monthly budget statements and take necessary action to ensure profitability. Prepare annual forecast and subsequent adjustments; aid in collection of past due invoices and billing action on jobs over 90 days old; approve “write-offs” and adjustments on billing.
Lead team member who oversaw the development of a global positioning and brand strategy initiative that re-defined a multi-national company’s approach product branding. Reported to agency president and assisted in developing an integrated marketing approach to increase product awareness and brand image. Key foci include: maximize client’s brand potential and reach, working with regional marketing directors to adapt branding to adhere to local nuances; act as partner to local marketing arms to help understand institutional challenges in brand adoption; identify competitive market set and provide recommendations about how to overcome any potential competitive barriers.
Primarily responsible for working with agency’s account management teams to help identify integrated marketing opportunities within their existing clients. Led agency team that developed first-ever non-personal promotion program that would maintain consistent messaging in the absence of an active sales force. Developed and implemented comprehensive strategies [professional and consumer promotions, relationship marketing, and digital initiatives]. Created agency new-business pitches.
Developed advanced marketing plans, campaign messaging strategies, and creative briefs with eye on increasing ROI and demonstrating business impact. Planned and implemented complex relationship-marketing plans within the consumer and managed market fields. Ensured all projects were implemented within budget, on time, and within client expectations. Defined project parameters to support proper development process. Facilitated appropriate resource acquisition and staffing requirements. Managed budgets to ensure profitable delivery of service.
Developed advanced marketing plans, campaign messaging strategies, and creative briefs with eye on increasing ROI and demonstrating business impact. Planned and implemented complex relationship-marketing plans within the consumer and managed market fields. Ensured all projects were implemented within budget, on time, and within client expectations. Defined project parameters to support proper development process. Facilitated appropriate resource acquisition and staffing requirements. Managed budgets to ensure profitable delivery of service.
Cryotological Technician (1987-1991)
Honorably Discharged - Served with distinction
| Software | Proficiency | Software | Proficiency |
|---|---|---|---|
| Microsoft Office Suite of Products | Expert | Adobe Photoshop | Intermediate |
| Adobe Acrobat | Expert | Adobe Illustrator | Beginner |
| HTML | Intermediate | CSS | Beginner |
| Wordpress | Intermediate | Adobe After Effects | Beginner |
| Dreamweaver | Intermediate | Adobe Soundbooth | Beginner |
| Adobe Audition | Beginner | Audacity | Intermediate |
Bachelor of Arts - 1996
Lawrenceville, NJ
Associate of Arts - 1994
Newtown, PA
Or. . . Things I Think I know
Infographics—they are everywhere. In the last two years alone, the search volume for infographics has increased by an astounding 800%. Through 2011-2012, that equated to approximately 301,000 Google searches a month. Infographics aren’t really a new trend, but rather a trend that has been reinvigorated through the continued upswing in social media channels.
Continue readingEach contact with a human being is so rare, so precious, one should preserve it.
I want to hear from you. Whether its about a possible opportunity or you want to chat about soccer/football, drop me a line. I'll get back to you as soon as I am able
437 Eagle Court
Jamison, PA 18929
United States of America
Phone: 215.491.1287
Cell: 215.932.6301
E-mail: michael@michaelprice.net
Website: www.michaelprice.net
Website: www.youaremyarsenal.com
Put me in an interesting location with good people and I'm there.
